The best way to learn is by example, so here are a couple of emails to read and use as guidelines for your business purposes, but don’t send the same message to different people.
Reaching out with a template is OK, but copying an email and sending it to multiple people isn’t recommended. You could miss some information you’ve sent to someone else, making an instant bad impression that can sometimes result in blocking.
Sample Outreach Email for Content Promotion
Subject: Hi (Name), your post inspired our latest article!
Body: Hi (Name),
I hope you’re having a great day! I came across your recent post on (topic) and found it insightful. It inspired me to create a piece of content I think you and your audience would appreciate: (title and link to your article).
Here’s a quick summary of our article:
- Key point 1
- Key point 2
- Key point 3
I believe this article could be a valuable resource for your readers, and I would be grateful if you considered sharing it on your social media or including it in your newsletter. If you have questions or need more information, please don’t hesitate to reach out.
Sample Outreach Email for Guest Posting
Subject: (Name), I’d love to contribute a guest post to your blog!
Body: Hi (Name),
I hope this email finds you well! I am (Your Name,) and I’m a (Job Title) at (Company). I’m reaching out because I’m a big fan of your blog and would love to contribute a guest post on (topic).
I’ve noticed that you’ve covered (a related topic) in the past, and I think my proposed article would be a great fit for your audience. Here’s a brief outline of the post:
- Main point 1
- Main point 2
- Main point 3
I’ve previously written for (mention other blogs or publications you’ve contributed to), and I’m confident I can provide high-quality content for your readers. If you’re interested, please let me know, and I’d be happy to send over a draft for your review.